Featured Webmaster Articles

A collection of articles of interest to webmasters and persons performing website maintenance.

Why is Search Engine Optimization Important For Your Small Business?

September 21, 2012 | By: Rivien Media LLC
Search engine optimization practices are very important for your small business, no matter if your  company has a website or not. Successful management of your online reputation and web presence, using effective search engine optimization practices, should become the foundation of your online marketing endeavors. If you’re not aware of your online reputation or don’t understand the important factors behind search engine optimization practices, please read this article.

What is Search Engine Optimization?

May 15, 2012 | By: Wikipedia
Search engine optimization (SEO) is the process of improving the visibility of a website or a web page in a search engine’s “natural,” or un-paid (“organic” or “algorithmic”), search results. In general, the earlier (or higher ranked on the search results page), and more frequently a site appears in the search results list, the more visitors it will receive from the search engine’s users.

Wikipedia Definition for Online Reputation Management

May 1, 2012 | By: Wikipedia
Reputation management is the practice of understanding or influencing an individual or business brand. It was originally coined as a public relations term, but advancement in computing, the internet and social media made it primarily an issue of search results.

What is a Webmaster?

April 2, 2012 | By: Wikipedia
A webmaster (from web and master), also called a web architect, web developer, site author, or website administrator, is a person responsible for maintaining one or many websites. The duties of the webmaster may include ensuring that the web servers, hardware and software are operating correctly, designing the website, generating and revising web pages, replying to user comments, and examining traffic through the site.